Project

Branding Campaign | Buds School

Through this project, I aimed to develop a comprehensive branding and awareness campaign for BUDS School, an institution dedicated to children with hearing impairments. My goal was to move beyond conventional narratives of sympathy and present a story of strength, possibilities, and empowerment.

The project covers various branding elements, including:

• Newspaper Ads & Hoardings: Visually compelling designs highlighting the unique learning experiences at BUDS.

• Social Media Campaigns: Engaging content to spread awareness and connect with a broader audience.

• Admission & Awareness Posters: Informative and visually striking materials to attract new students and supporters.

• Project Book: A complete guide detailing the school’s identity, facilities, and achievements.

  
  

Throughout this campaign, I focused on portraying BUDS as a place of transformation, where students are not defined by their challenges but by their potential. Every content was designed to reflect the school's commitment to nurturing communication skills, independence, and student confidence.

With this project, I strived to show that BUDS School is not just a place of education but a platform for children to dream, achieve, and communicate with the world in their way.